Business is about people, not numbers.

In the ever-evolving landscape of entrepreneurship, there are stories that stand out not just because of business success, but due to the authenticity and community-centric values of the individuals behind them. Recently, I had the pleasure of hosting Stephanie Vasquez, an inspiring Latina entrepreneur from Arizona, on my podcast. Stephanie’s journey is a testament to the power of grit, passion, and staying true to one’s values. From founding multiple businesses to empowering her local community, Stephanie’s story is one of resilience and purpose.

>Building a Community

One of the hallmarks of Stephanie’s work is her ability to build and nurture a community. When asked how she finds people for her programs, she shared that it happens organically through social media and word of mouth. The inclusive and open nature of her initiatives ensures that her community continually grows and thrives.

Stephanie’s emphasis on community can be seen in her businesses’ transparent and conscientious operations. For instance, the coffee at Fair Trade Cafe is 100% fair trade, shade-grown, and organic, served in compostable cups. This approach not only reduces environmental impact but also supports ethical farming practices.

>The Journey to Fair Trade Cafe

Interestingly, Stephanie’s path to owning a coffee house was not a part of a grand strategic plan. As a former science teacher, a trip to Costa Rica opened her eyes to the environmental and ethical issues surrounding coffee consumption. Moved by this experience, she decided to create a solution and bring awareness to conscientious consumerism through her café.

Stephanie’s commitment to ethical practices is seen in her direct trade relationships with coffee farmers and the intentional choices she makes in her café’s operations. Her story exemplifies how passion and a desire to make a positive impact can lead to unexpected yet fulfilling career paths.

>Overcoming Challenges

Every entrepreneurial journey comes with its share of challenges, and Stephanie’s story is no different. From economic downturns to the pandemic, maintaining a business for nearly two decades requires resilience and adaptability. Stephanie attributes her success to having grit and being relentless in the face of adversity.

Moreover, Stephanie’s experience as an independent mother shaped her entrepreneurial spirit. Balancing teaching with building a business, she demonstrated early on the importance of hard work and determination. Her story serves as a reminder that with the right mindset and perseverance, obstacles can be overcome.

>Empowering the Next Generation

Stephanie’s commitment to community and family is reflected in her involvement of her daughter, Nadia, in her business endeavors. While not all of her children share the same interest in the café, Stephanie values their unique paths and support. Her approach to hiring is rooted in finding individuals who align with her mission and values rather than just their resumes.

Stephanie believes in the importance of being clear about a company’s mission and ensuring team members understand and share that vision. Her thoughtful and intentional approach to leadership fosters a positive and supportive work environment, attracting the right people who are passionate about the work they do.

>Staying Coachable and Open to Learning

One key aspect of Stephanie’s success is her commitment to continuous learning and staying coachable. She emphasizes the importance of being open to new ideas and perspectives, regardless of how much one knows. This mindset has allowed her to adapt and grow her businesses in dynamic ways.

Stephanie maintains her energy and enthusiasm through a disciplined regimen of self-care, lifelong learning, and a positive mindset. She understands that taking care of oneself is crucial for sustaining the high demands of entrepreneurship.

>The Importance of Love and Intentionality

At the core of Stephanie’s philosophy is a simple yet profound value: love. Everything she does, from business decisions to personal interactions, is driven by love and intentionality. This principle has not only shaped her businesses but also her approach to life, creating a ripple effect of positivity and impact in her community.

>Reflecting and Looking Forward

When reflecting on her journey, Stephanie takes pride in her ability to honor herself and stay true to her values. She acknowledges the importance of being present for her children and balancing her various roles. By visualizing and reminding herself of her priorities, Stephanie ensures she remains grounded and focused.

As for the future, Stephanie is open to whatever opportunities come her way. She recognizes that her biggest ideas are yet to unfold and remains ready to embrace new challenges and growth. Her approach of staying open and prepared for whatever comes next underscores her entrepreneurial spirit and resilience.

WHAT DOES STEPHANIE DO TODAY?

Her journey reminds us that entrepreneurship is not just about profits but also about making a positive impact and staying true to one’s values. As Stephanie continues to inspire and empower those around her, her story serves as a beacon of hope and motivation for aspiring entrepreneurs everywhere.

WE KNOW YOU ARE INSPIRED: FOLLOW STEPHANIE HERE:https://www.instagram.com/the_stephanie_vasquez/
VISIT STEPHANIE'S COFFEE SHOP PAGE HERE:https://www.instagram.com/fairtradecafeaz/

I’m a senior leader at The Elliott Group with over 12 years of client service experience and have held a substantial leadership roles in the automotive industry. I’m also an accredited coach, a writer, speaker, and a triathlon finisher. To contact me for engagements you can reach me at [email protected].